Great communication doesn’t just reach people, it moves them.

At ICE, we bring together creativity, behavioural insight and human storytelling to design campaigns that connect, engage and inspire action. Our Creative Marketing, Communications and Engagement offer helps organisations build trust, change behaviour and make messages matter.

Where Insight Meets Creativity

We start with understanding. Every campaign begins by listening to people, data and lived experience. This insight shapes creative strategies that cut through noise and resonate with real lives.

Whether the goal is to increase vaccine uptake, promote healthy lifestyles, or engage staff through organisational change, our work blends evidence with empathy to deliver results that last.

Our Approach

ICE’s marketing and engagement is built on five key principles:

• Co-creation: We work with people, not at them, ensuring every message feels authentic and inclusive.
  
• Behavioural insight: Grounding every creative idea in what truly influences choice and action.
• Integrated thinking: Uniting strategy, design, and delivery across digital, print and community channels.
• Compelling storytelling: Turning data and insight into emotionally resonant narratives.
• Measurable impact: Every campaign is designed to demonstrate clear outcomes and learning.

This approach ensures every communication effort from national health campaigns to local engagement programmes, achieves real connection and measurable change.

Our Marketing and Engagement Offer

ICE’s team supports organisations to design and deliver:

• Integrated marketing and communication strategies
• Behaviour change and awareness campaigns
• Co-created engagement initiatives with communities
• Brand development and identity creation
• Creative content, design and digital storytelling
• Evaluation and insight to track impact

From shaping national campaigns to supporting local health systems, our focus is always on connecting people to purpose.

Turning Communication into Transformation

We believe engagement is more than messaging, it’s relationship-building.

Our campaigns don’t just inform people about what they should do; they empower people to see why it matters. By combining behavioural science with creative storytelling, we help public and health sector organisations spark meaningful, sustainable change.

Why Choose ICE

1. Proven expertise in public sector marketing and communications.
2. Behavioural insight at the heart of every creative solution.
3. Co-creation that builds authenticity and community trust.
4. Integrated teams combining research, design, and campaign delivery.
5. Demonstrated impact across national and regional behaviour change campaigns.

Let’s Create Engagement That Lasts

If your organisation wants to communicate better, engage wider, or inspire action, let’s talk.

At ICE, we help ideas grow into movements, connecting strategy, creativity and insight to make better happen.

Get in touch to explore how our Creative Marketing, Communications and Engagement can help your next campaign inspire lasting change.